Question Well

Stop your busy mind for a moment, and think about the idea that the answers don't matter, that the instant you think about an answer, your mindset has gone stale. Questions matter always and never suffer from outdated information. They simply frame your thoughts and suggest explorations. They are an invitation to adventure and learning.
Spirals found in wrought iron stairway banisters, Hyatt Regency, downtown Cleveland (Taken with instagram)

Spirals found in wrought iron stairway banisters, Hyatt Regency, downtown Cleveland (Taken with instagram)

Hyatt Regency at The Arcade, downtown Cleveland (Taken with instagram)

Hyatt Regency at The Arcade, downtown Cleveland (Taken with instagram)

I’m not big on the next world, but I’m big on this world.

—Don Kissil, March 2012

One Saturday before heading out to volunteering, I took along the grocery list which the family had been adding to for a few days. I wanted to pick up a few things before returning home later that day. I received a text from my husband saying that he was going to pick up a few things. I told him I would send him the list and to check his email. Then I took a picture of the list (Grocery list 1) and e-mailed it to him with my iPhone.

My husband, who was a A&P, got some of the items but not all of them. He had imported the list picture into Skitch on his iPad and marked out the items he got (see Grocery list 2). Then he e-mailed me the new list from Skitch and let me know the e-mail was waiting.

Meanwhile, at ShopRite across town, I imported his picture of the list into my version of Skitch on my iPad and crossed items off I was able to find (see Grocery list 3). The remaining item on the list can be added back to the new list on the refrigerator, hopefully to be purchased next time.

An intellectual porter.

An intellectual porter.

Camera Roll-1

Camera Roll-1

My man :-)

My man :-)

Is Google+ "a study in short-term thinking"?

I read on Webpronews.com today that a Google software engineer managed to spew his criticism about his employer to his public feed on Google+, despite that the platform makes it easier to limit who sees which posts. Ha ha, how ironic! And sad.

Apparently, Steve Yegge meant to post his comments only to his fellow Google employees but the rant actually went out to everyone who has him in their circles (today’s count was 7,669 but that might be higher than it was before he was famous for making an idiot of himself on the Interwebs).

Marketers, don't be boring

A very clever guest blog post recently was featured on AVC: musings of a VC in NYC. Titled “Minimum Viable Personality,” Giant Robot Dinosaur (Twitter: @FAKEGRIMLOCK) makes the case (in a very funny way) for businesses to give their product or service a personality so that people care more about it.

This is the essence of Public Relations, but it’s even more what social media is about. Finding a way to reach out to your community of customers and prospects in a way they find relevant is extremely important now, especially with Google’s latest shift toward including social signals in rankings.